Nastassja Swiercyznski
Chef de Projet Social Media, DISKO -Digital agency
Dynamic and motivated Marketing Professional with advanced knowledge in general management disciplines based on international standards; more than two years practical experience in marketing and first experiences with Business Development in e-commerce; proven ability to combine strategy with organizational change and people; strong record of increasing profitability and improving operational efficiencies.
2010 - 2011• Creating and monitoring the content of the german website (content, quality,structure, translation, optimization)
• Management of Health&Beauty and Photo section of all the countries (14 countries)
• SEO: Keywords and positioning on search engines
(Google AdWords)
• Reporting and Analysis: Monitoring and analysis of raw data and different indicators of quality (content, traffic, user experience, income, performance)
• The Benchmark of competing sites
• Monitoring the quality of the shops, products and brands, affiliate sites in collaboration with the Sales Department
• Animation of editorial content - Community Management: Facebook, buying guides, gift ideas, consumer advice
• Identification of platforms Affiliation (Affilinet, Trade Doubler)
• Prioritisation of indexation of merchants and content sites
• Treatment of clients
2009 - 2010·Strengthen the web identity of www.planzone.com and managing various on-line / off-line marketing initiatives
·Publish on-line content (post, photo, video, interview) of actual projects, events, experiences
·Management and Animation of blogs and online communities in English and German: moderation, bug tracking, newsletter
·Research, analysis, publishing and sharing articles about the business concept
·Creating new dynamics (360 PR : on-line and off-line)
·Finding new customers and Customer care at the german market
2009 - 2009·Finding new customers and Customer care
·Contact with German websites and marketer per Telephone and Email
·Preparing Documents, Presentations, Contracts, Questionnaires and Reporting
·Translations in German, French and English
·Observing the market and competitors
2008 - 2008·administrative Marketing operations
·Updating of Websites and Handling of internal systems software (RAAS, VIP, RISC)
·Determining sales figures
·Preparing promotions
·Assigning outstanding accounts
·Preparing time schedules for video shootings
·Organisation of travel planning for artists and management
·Organisation of manufacturing new promotion material
2006 - 2007·Organisation and accomplishment of trade promotion
·Supporting the Webmasters
·Administrative Marketing operations
·Observing the market and competitors
·Customer care
·Helping to organise and run company events
2006 - 2006Development, implementation and evaluation of a market research